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Oliver Buchannon
Bindu Sharma

Helping Launch & Build Global Brands. Cross Border Expert in Managing & Growing Brands.

Edition #46: A $4B Brand Just Sold for $39M - Here’s What Went Wrong | Plus The Top Retail Stories This Week

Apr 3, 2026

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12 min read

Edition #46: A $4B Brand Just Sold for $39M - Here’s What Went Wrong | Plus The Top Retail Stories This Week

Kering’s €4B beauty bet, Sam’s Club hikes fees, and India FMCG prices are rising and more in this week's newsletter.

Bindu Sharma
Bindu Sharma
Edition #45: Big Tech’s Business Model Is on Trial — Plus The Top Retail Stories This Week

Mar 27, 2026

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12 min read

Edition #45: Big Tech’s Business Model Is on Trial — Plus The Top Retail Stories This Week

Courts bypass Section 230, luxury e-com breaks, fuel duty cuts, e-commerce hiring surges and more in this week's newsletter.

Bindu Sharma
Bindu Sharma
Edition #44: Why Retail Costs Are Rising Everywhere — No, It’s Not What You Think — Plus The Top Retail Stories This Week

Mar 20, 2026

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13 min read

Edition #44: Why Retail Costs Are Rising Everywhere — No, It’s Not What You Think — Plus The Top Retail Stories This Week

Price hikes incoming, Shein wins court case, quick delivery speeds up and many more in this week's newsletter.

Bindu Sharma
Bindu Sharma
Edition #43: India’s $25B Home Decor Boom (And Why It’s Just Getting Started) — Plus The Top Retail Stories This Week

Mar 13, 2026

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13 min read

Edition #43: India’s $25B Home Decor Boom (And Why It’s Just Getting Started) — Plus The Top Retail Stories This Week

Inside: Eddie Bauer shuts all stores, Quince hits $10B valuation, Flipkart IPO plans, Amazon’s AI shopping battle heats up and many more.

Bindu Sharma
Bindu Sharma
Edition #42: Fashion’s Dirtiest Secret Is Now Illegal — Plus The Top Retail Stories This Week

Mar 6, 2026

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12 min read

Edition #42: Fashion’s Dirtiest Secret Is Now Illegal — Plus The Top Retail Stories This Week

Estée Lauder backs Forest Essentials. Target drops synthetic colours. China lowers growth target and many more.

Bindu Sharma
Bindu Sharma
Edition #41: Future of Retail is Physical, Clunky, and "Fashiontainment" — Plus The Top Retail Stories This Week

Feb 27, 2026

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12 min read

Edition #41: Future of Retail is Physical, Clunky, and "Fashiontainment" — Plus The Top Retail Stories This Week

Walmart Raked In $6.4B From Ads Last Year. MAC Cosmetics to Enter Sephora US. eBay cuts 6%. Amazon’s OpenAI bet deepens and many more.

Bindu Sharma
Bindu Sharma
Edition #40: When AI Becomes Your Primary Customer — Plus The Top Retail Stories This Week

Feb 20, 2026

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11 min read

Edition #40: When AI Becomes Your Primary Customer — Plus The Top Retail Stories This Week

Aritzia acquires Fred Segal, Starbucks faces investor pressure, and Reliance plans $110B in AI infrastructure.

Bindu Sharma
Bindu Sharma
Edition #39: How AI Is Helping Gen Z Reclaim Their “Taste” From the Algorithm — Plus The Top Retail Stories This Week

Feb 13, 2026

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10 min read

Edition #39: How AI Is Helping Gen Z Reclaim Their “Taste” From the Algorithm — Plus The Top Retail Stories This Week

Converse trims workforce, Glossier restructures, Nykaa deepens luxury partnerships — and Pinterest reshapes discovery with AI-led taste.

Bindu Sharma
Bindu Sharma
Edition #38: Longevity, Health Span, and the New Wellness Economy — Plus The Top Retail Stories This Week

Feb 6, 2026

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12 min read

Edition #38: Longevity, Health Span, and the New Wellness Economy — Plus The Top Retail Stories This Week

Amazon expands seller services, Nike sparks sneaker frenzy with Costco, Nykaa posts sharp Q3 growth, and India’s wellness market deepens.

Bindu Sharma
Bindu Sharma
Edition #37: What EXACTLY Is “Enshittification” — Plus The Top Retail Stories This Week

Jan 30, 2026

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13 min read

Edition #37: What EXACTLY Is “Enshittification” — Plus The Top Retail Stories This Week

Allbirds exits physical retail, Amazon shuts Go and Fresh, and private labels hit record sales as quality trade-offs accelerate, and more.

Bindu Sharma
Bindu Sharma
Edition #36: Why Retail Is Betting on Circular Retail Models — Plus The Top Retail Stories This Week

Jan 23, 2026

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12 min read

Edition #36: Why Retail Is Betting on Circular Retail Models — Plus The Top Retail Stories This Week

Luxury stocks slide on tariff fears, Nike reshuffles leadership, Sephora backs K-beauty, and AI reshapes checkout and discovery.

Bindu Sharma
Bindu Sharma
Edition #35: India’s Activewear & Shapewear Goldrush — Plus The Top Retail Stories This Week

Jan 16, 2026

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8 min read

Edition #35: India’s Activewear & Shapewear Goldrush — Plus The Top Retail Stories This Week

Deep Dive into why Functional Clothing is becoming India’s most competitive apparel battleground — and what it means for brands, manufacturers, and D2C players.

Bindu Sharma
Bindu Sharma
Edition #34: The Scrimp & Splurge Mentality — Plus The Top Retail Stories This Week

Jan 9, 2026

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9 min read

Edition #34: The Scrimp & Splurge Mentality — Plus The Top Retail Stories This Week

A sharp look at 2026 consumer behaviour, followed by the most relevant global and India retail developments from the week.

Bindu Sharma
Bindu Sharma
Edition #33: Welcome to Retail 2026- What to Build, What to Fix, What to Rethink

Jan 2, 2026

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9 min read

Edition #33: Welcome to Retail 2026- What to Build, What to Fix, What to Rethink

A clear-eyed look at how tariffs, AI, and shifting consumers are redefining retail strategy in the year ahead.

Bindu Sharma
Bindu Sharma
Edition #32: The Best and Worst of Retail in 2025: Tariffs, AI & Speed

Dec 26, 2025

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8 min read

Edition #32: The Best and Worst of Retail in 2025: Tariffs, AI & Speed

Why AI winners pulled ahead, quick commerce rewired demand, and tariffs, inflation, and closures exposed retail’s weakest links.

Bindu Sharma
Bindu Sharma
Edition #31: Pop Mart’s Crash, the Oscars’ Shift to YouTube & Why Sneakers Still Run the Culture

Dec 19, 2025

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9 min read

Edition #31: Pop Mart’s Crash, the Oscars’ Shift to YouTube & Why Sneakers Still Run the Culture

Activist capital targets Lululemon, luxury trims portfolios, and consumers send mixed signals across the US, UK, China and India.

Bindu Sharma
Bindu Sharma
Edition #30: Mexico’s Tariffs, Disney’s $1B AI Bet & 40% Surge in an Unexpected Q-Com Category

Dec 12, 2025

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9 min read

Edition #30: Mexico’s Tariffs, Disney’s $1B AI Bet & 40% Surge in an Unexpected Q-Com Category

A turbulent week for global retail — from Mexico’s trade shock and Disney’s OpenAI investment to quick commerce unlocking surprise category growth across India.

Bindu Sharma
Bindu Sharma
Edition #29: Inside Amazon’s Fashion Power Play | Plus the week’s biggest global + India retail stories

Dec 5, 2025

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9 min read

Edition #29: Inside Amazon’s Fashion Power Play | Plus the week’s biggest global + India retail stories

Costco takes on tariffs, Nike reorganizes, TikTok drives a beauty race, India expands AI and alcohol categories — and Amazon quietly rises to the top of U.S. clothing.

Bindu Sharma
Bindu Sharma
Edition #28: ChatGPT Joins the Black Friday Battle | Plus big stories from every corner of global retail

Nov 28, 2025

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10 min read

Edition #28: ChatGPT Joins the Black Friday Battle | Plus big stories from every corner of global retail

From AI-led shopping disruption to Walmart’s Africa debut, Anta’s Puma ambitions, LUSH’s India return and q-commerce upgrades, this week’s retail headlines are packed.

Bindu Sharma
Bindu Sharma
Edition #27: A $54M Exit from One SKU — plus Global AI Retail Moves & India’s Big Week

Nov 21, 2025

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8 min read

Edition #27: A $54M Exit from One SKU — plus Global AI Retail Moves & India’s Big Week

Explore the surprising $54M exit rewriting D2C norms, along with global developments from Target, Levi’s, Harrods and India’s digital retail ecosystem.

Bindu Sharma
Bindu Sharma
Edition #26: Beauty’s New Playbook | What Gen Z & Gen Alpha Want Now | Plus Retail Headlines

Nov 14, 2025

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7 min read

Edition #26: Beauty’s New Playbook | What Gen Z & Gen Alpha Want Now | Plus Retail Headlines

From creator-led discovery to hybrid wellness, we decode the youth-driven changes - along with global and India retail updates that matter this week.

Bindu Sharma
Bindu Sharma
Edition #25: “Intentional Tech” is here — plus Tesla, Novo Nordisk & Retail’s Big Week

Nov 7, 2025

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9 min read

Edition #25: “Intentional Tech” is here — plus Tesla, Novo Nordisk & Retail’s Big Week

We decode how digital detox is becoming big business, alongside global headlines from Tesla, Novo Nordisk, and the retail world’s movers and shakers.

Bindu Sharma
Bindu Sharma
Edition #24: 3x Conversions with Micro-Dramas, Starbucks’ $1B Delivery Boom & More

Oct 31, 2025

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11 min read

Edition #24: 3x Conversions with Micro-Dramas, Starbucks’ $1B Delivery Boom & More

Micro-dramas are changing how brands sell — delivering 3× more conversions. Plus: World & India retail moves, funding news, and much more inside.

Bindu Sharma
Bindu Sharma
Edition #23: LVMH rethinks Fenty | Gold lifts UK retail | A Deep Dive on AI Browsers

Oct 24, 2025

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11 min read

Edition #23: LVMH rethinks Fenty | Gold lifts UK retail | A Deep Dive on AI Browsers

LVMH eyes a Fenty exit, gold drives UK retail gains, and AI browsers like ChatGPT Atlas promise a new frontier for product discovery.

Bindu Sharma
Bindu Sharma
Edition #22: Nestle Cuts 16k Jobs, New Chip Panic, & The $9B Shape Wear Market Deep Dive

Oct 17, 2025

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11 min read

Edition #22: Nestle Cuts 16k Jobs, New Chip Panic, & The $9B Shape Wear Market Deep Dive

Starbucks weighs a massive China deal, the auto industry fears a new crisis, and our Deep Dive into the booming shapewear market.

Bindu Sharma
Bindu Sharma
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